AI Art Direction Foundations Webinar

AI Art Direction Foundations — Live Webinar
$25.00

Direct AI like a Creative Director.

You keep pulling the lever.

New prompt. New image. New day.
And still, nothing holds together. No consistency. No structure. Just vibes.

This masterclass is for creatives who are done guessing and want to set up a simple, repeatable foundation for working with AI.

Inside this live one hour session, I’ll show you the fundamentals of directing AI the way an art director sets up a campaign. With clear direction, visual consistency, and a system you can reuse instead of starting from scratch every time.

You’ll learn how to:

  • Set up a simple art direction framework you can reuse
    Create more consistent characters, products, and scenes

  • Apply basic real-world design thinking to AI outputs (lighting, scale, mood, hierarchy)

  • Move from random prompts to intentional direction
    Create AI visuals that feel cohesive across a series or campaign

Whether you're an art director, designer, photographer, or creative lead, this session will help you stop AI from resetting every time you open a new prompt.

No more reinventing the wheel.
No more prompt roulette.

Who it’s for:
Creatives working across brand, editorial, campaign, or visual designer who want a process driven way to work with AI and build consistency over time.

If you want AI to feel like a creative tool you control, not a slot machine you fight with, this session is for you.

Live AI Art Direction Webinar
A foundational creative workflow for people who care about taste.

What you’ll need:
ChatGPT, Nano Banana, and Midjourney (or equivalent)

Note: This session has a small admin fee to help reduce no-shows and create a space for committed creatives. It's part of a beta series focused on building a real community of art directors, designers, and image-makers who want to use AI with more intention, craft, and control.

Session Time
Melbourne (AEDT) Tuesday, 7th January 8:30 AM
New York (EST): Monday, 6th January at 4:30 PM
Los Angeles (PST): Monday, 6th January at 1:30 PM

We stand for

Creative energy as a limited, valuable resource.
Systems that protect it.
Processes that make flow feel possible again.

Good taste and decisive judgment.
Direction that cuts through noise.

Work that feels thoughtful and human, even when powered by machines.

Toyah was brilliant to work with - creative, organised, and just 'got' it. Highly recommend!

Former Customer