Direct AI like a Creative Director.
This masterclass is for creatives who are done with one-off wins and ready to build a repeatable creative process.
Inside this live one hour session, I’ll teach you how to direct AI like an art director runs a campaign with visual consistency, strategic control, and a system you can return to over and over.
You’ll learn how to:
Build a repeatable art direction systems
Maintain visual consistency across characters, products, and environments
Translate real-world design principles into your AI workflow (lighting, scale, mood, hierarchy)
Batch prompting and node workflows for efficiency
Create consistent AI scroll stopping editorials and campaigns
Whether you're an art director, designer, photographer or creative lead this session will help you stop AI from forgetting everything you taught it.
No more starting from scratch every time.
Who it’s for:
Creatives working across campaigns, brand, editorial, or product who are tired of treating AI like a slot machine and want a strategic, scalable system that works on repeat.
If you’re ready to ditch the chaos and use AI like a production tool this is for you.
Live AI Art Direction Webinar
A creative workflow for people who care about taste.
What you’ll need:
ChatGPT, Midjourney and Weavy (or equivalent AI tools that let you create high-quality images with precision)
Note: This session has a small admin fee to help reduce no-shows and create a space for committed creatives. It's part of a beta series focused on building a real community of art directors, designers, and image-makers who want to use AI with more intention, craft, and control.
Session One
Melbourne (AEDT) Thursday, 26th February 8:30 AM
New York (EST): Wednesday, 25th February 4:30 PM
Los Angeles (PST): Wednesday, 25th February 1:30 PM
Session Two
Melbourne (AEDT) Thursday, 26th February 8:30 PM
London (GMT): Thursday, 26th February 9:30 AM
Germany (CET): Thursday, 26th February 10:30 AM
Direct AI like a Creative Director.
This masterclass is for creatives who are done with one-off wins and ready to build a repeatable creative process.
Inside this live one hour session, I’ll teach you how to direct AI like an art director runs a campaign with visual consistency, strategic control, and a system you can return to over and over.
You’ll learn how to:
Build a repeatable art direction systems
Maintain visual consistency across characters, products, and environments
Translate real-world design principles into your AI workflow (lighting, scale, mood, hierarchy)
Batch prompting and node workflows for efficiency
Create consistent AI scroll stopping editorials and campaigns
Whether you're an art director, designer, photographer or creative lead this session will help you stop AI from forgetting everything you taught it.
No more starting from scratch every time.
Who it’s for:
Creatives working across campaigns, brand, editorial, or product who are tired of treating AI like a slot machine and want a strategic, scalable system that works on repeat.
If you’re ready to ditch the chaos and use AI like a production tool this is for you.
Live AI Art Direction Webinar
A creative workflow for people who care about taste.
What you’ll need:
ChatGPT, Midjourney and Weavy (or equivalent AI tools that let you create high-quality images with precision)
Note: This session has a small admin fee to help reduce no-shows and create a space for committed creatives. It's part of a beta series focused on building a real community of art directors, designers, and image-makers who want to use AI with more intention, craft, and control.
Session One
Melbourne (AEDT) Thursday, 26th February 8:30 AM
New York (EST): Wednesday, 25th February 4:30 PM
Los Angeles (PST): Wednesday, 25th February 1:30 PM
Session Two
Melbourne (AEDT) Thursday, 26th February 8:30 PM
London (GMT): Thursday, 26th February 9:30 AM
Germany (CET): Thursday, 26th February 10:30 AM
